Product Design

Retail Fixture for Shred Ready


Shred Ready hired me to design a custom retail fixture to use at trade shows. The ability to break it down and ship it easily was the primary concern. They were also looking for internal storage and for the unit to rotate.

The final solution utilizes grid wall as a structural element. As most retailers have access to grid-wall we could ship the unit without the largest, heaviest pieces. The helmet hangers were a single pre-assembled piece that could interface with both grid-wall and slat-wall. The whole unit opened and could store 24 boxed helmets. It was also scalable based on the height of the grid-wall used.

Shred Ready was very happy with the end result, and it can be seen at outdoor sport trade shows across the country.

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